RELX Group Marketing Communications Manager (MCM) – Materials Today in Amsterdam, Netherlands
Marketing Communications Manager (MCM) – Materials Today
Location: Amsterdam, North Holland, Netherlands
Oxford, South, United Kingdom
If you would like to express your creative and brand strategy skills, our open MCM position in Materials Science could be the opportunity for you. We are looking for someone who has a proven passion for serving and understanding customers, the interpersonal skills to help nurture customer relationships and work with cross-functional teams. The right candidate would be responsible for the brand extension management for the Materials Today (MT) family of journals – the ‘destination house’ approach pilot for STMJ. With the opportunity to use advanced inbound marketing tools, audience segmentation and profile based marketing will be more limited by the width of your brain than the width of our wallet.
This position can be based in Amsterdam or Oxford, reporting to the Senior Marketing Communication Manager.
The Marketing Communications Manager will be responsible for content acquisition, content promotion, MT community growth and driving brand awareness for new and established journals within Materials Today family. Specific duties include:
Develop and implement a multi-channel communication strategy informed by market and business trends to drive growth and increase brand awareness and grow the Materials Today community
Create consistent branding and messaging to communicate the journals’ value proposition and unique selling points to diverse audiences. Ensure messages are consistent across all marketing channels
Establish audience segmentation and profile/behavior based marketing, using acquired marketing tools supported by the business
Create, manage, and track campaigns targeting materials researchers with the aim of increasing direct submissions to journals
Support commercial activities with planning and executing targeted campaigns, such as lead generation campaigns
Collaborate with marketing and publishing colleagues across all departments to identify cross promotion opportunities
Work with members of the Creative Team to develop visually dynamic marketing collateral that is consistent with Materials Today’s style guide
Manage Materials Today’s social media presence through organic and paid campaigns
Effectively manage planning, forecasting and monitoring against budget, and understand Elsevier budgetary cycle
3-5 years in a (strategic ) marketing position
Broadexperience of (digital) marketing communications tools and techniques, including social media
Preferably knowledge regarding scientific publication process, scientific world and its sociologie
Basic IT awareness and skills (Excel, PowerPoint, Word, etc)
Commercial awareness and negotiating skills
Experience in working in complex international organizations is preferred
Preferably University degree in Marketing
What we offer
We welcome you to a truly global, dynamic and challenging environment with great opportunities for personal development. Elsevier’s benefits are very competitive and the summary below will give you an idea of what you can expect when joining Elsevier in the Netherlands.
Competitive salary and a 13th month
27 days of leave
Attractive collective health care insurance package with considerable reduction rates
Solid Pension Plan, with a choice between a collective pension plan an individual pension plan
Profit share or bonus plan subject to the company annual results
You can participate in the convertible personnel bond scheme
Flexible working arrangements
Travel allowance for commuting
Reductions to several personal insurance packages due to our collective agreements
Free in-house sport facilities
Numerous training, coaching and e-learning modules for long term job opportunities and development
Several local and global networking communities to share best practices and knowledge
Various social responsibility programs, channelling knowledge and strengths to help communities around the world improve education, science, health care and protect the environment.
An assessment or business case could be part of our selection procedure. A pre-employment screening will be part of our recruitment procedure.